Eat by Numbers

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What if the numbers in our foods told us more about their content than their shelf life. ‘Eat by Numbers’ explores an uncomplicated, natural alternative.

GRAPHIC DESIGNER

Thing Industries

PRODUCT DESIGNER

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Hardhat & Thing Industries investigate the current obsession with smaller, handmade, DIY, Upstate New York and locally-sourced everything. In doing so they’ve created tiny versions of their own rural cabins so everyone can live the off-grid dream. 

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We live on shaky isles in a teenage culture which hasn’t grown up yet. We aren’t quite sure who we want to be. Inkjet on acrylic, fluroescent light. Photography by Shadowlands.

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Modular furniture such as IMO’s Kase system is an distinctively modernist idea, as exemplified by the shelving systems of Prouvé, Eames and Rams. It’s the Lego of the furniture world. Both are flexible and logical and also embody ideas of change, play and potential.

Shape Makers

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Where fashion and graphic design collide. All of our products embody high-end production values so it was only natural to create a piece that emulates this ethos exploring shape, form and tactility using imagery and motifs derivative of our pasts.

6.3kg Bonnet

Sam Trustrum

GRAPHIC DESIGNER

Steve Rasmussen

RACING CAR DRIVER

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A visit to Steve Rasmussen’s racing car workshop reveals an extensive array of automotive projects. Many of the car parts are sculptural design objects in their own right. The advantage of less car weight in racing is significant. This custom bonnet – moulded from the original 19kg production item – is made from lightweight fibreglass and weighs in at 6.3 kg.

In recognition of our passion for motorsport, New Zealand’s tracks are overlayed; Hampton Downs, Highlands, Levels, Manfield, Pukekohe, Ruapuna, Taupo, and Teretonga.